You don’t need a giant team to build a million-dollar business—just ask Dilara Wentz. This Northern Virginia “solo plus” agent is closing $25–35 million a year, running her show with a single assistant and a strategy she calls accelerated farming. Dilara shares how she touches 1,800 households year-round to keep her name at the center of her community with a rigorously scheduled postcard campaign, memorable branded gifts, and a relentless follow-up model.
Dilara’s journey from Marine Corps spouse to local powerhouse is packed with lessons in grit and reinvention. In this episode, Dilara lays out the step-by-step model that’s driving her success, plus how she keeps her profit margins strong, balances family, and stays focused on service, not sales. If you want the blueprint for dominating a farm and building a wildly profitable business as a solo agent, you’ll find it here.
We talk about:
[00:00] Intro
[01:24] Moving for the Marine Corps and Life in Hawaii
[05:12] Finding Independence During Deployment
[07:19] From Military Life to Real Estate Beginnings
[10:36] First-Year Success and Building Through Relationships
[12:09] Scaling as a “Solo Plus” Agent
[13:50] The Birth of Accelerated Farming
[17:46] Turning Scans Into Leads with CoreFact
[19:39] Building Trust Before the Listing Appointment
[22:06] Adding Swag Bags and Personal Touches
[23:32] Pop-By Bags That Generate Calls
[25:06] Gary Keller’s Partners vs. Passengers Mindset
[28:06] The #1 Mistake in Farming
[28:40] Profit Margins and a Scarcity Mindset
[29:41] Balancing Business Goals with Family Life
[31:55] Growing 24% in a “Shifting” Market
[33:48] Wrap-Up
Links & Tools from This Episode:
CoreFact – Dilara’s vendor of choice for postcards and QR code-driven leads:
https://www.corefact.com/Keller Williams Business Planning Clinic:
https://successatkw.com/training/classes/business-planning/Order the Millionaire Real Estate Agent Playbook | Volume 3:
https://kwredlabel.com/products/millionaire-real-estate-agent-playbook-volume-3?srsltid=AfmBOor4UsjomQYKJe2_rEdMc-x5QELjuYCP2Q-FNagyaqxcqjJIQDEkBecome your clients’ go-to Airbnb expert
Airbnb has launched a Real Estate Referral Program for agents just like you. When you refer clients to list their properties on Airbnb, you not only earn a referral fee, you also gain access to localized market data that helps you stand out in your market. It’s free to join, includes a quick-start webinar, and gives you real-time insights on booking trends in your area. It’s a win-win-win. Sign up at
mreanotes.com/airbnb and don’t forget to mention you heard about it on the MREA Podcast.
Produced by NOVA:
https://novapodcasting.com/ This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.
WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
